Houston-based healthcare marketing agency will host informational sessions and an on-site presence at the HCMS Business Expo and the PPOC High Performance Practice Conference
HOUSTON, Oct. 16, 2026 /PRNewswire/ — White Coat Web, a Houston-based digital marketing and web design agency dedicated to physician-owned private practices, today announced its participation in two Texas medical conferences this week: the PPOC High Performance Practice Conference, which opens today and runs through October 17 in San Antonio, and the HCMS Business Expo, taking place October 17 in Houston.
At both events, White Coat Web will maintain an on-site presence and offer informational sessions designed to help independent practice owners better understand today’s digital marketing landscape. Rather than positioning the conferences as sales opportunities, the company is using the events to share practical, actionable knowledge that physicians and practice administrators can apply directly, regardless of who manages their marketing.
As part of its sponsorship of the PPOC conference, White Coat Web Vice President of Sales Graham Dunlap will also appear as a guest on the event’s podcast, where he will discuss the changing digital landscape and evolving patient acquisition channels available to independent and growing practices.
“Independent practices are being asked to compete in a digital environment that looks nothing like it did even two years ago. Our goal at these conferences isn’t to sell anything, it’s to help practice owners walk away with a clearer sense of where patient acquisition is headed and what to prioritize first,” said Graham Dunlap, Vice President of Sales at White Coat Web.
White Coat Web works exclusively with physician-owned private practices, offering website design, local SEO, content strategy, reputation management, and emerging channels such as AI-driven search optimization. The company’s participation in both conferences reflects its broader commitment to supporting the independent practice community across Texas, both through client work and through direct engagement with the physicians and administrators who attend these events.
More information about White Coat Web’s conference schedule and informational sessions is available at https://whitecoatweb.com.
About White Coat Web
White Coat Web is a Houston-based digital marketing and web design agency exclusively serving physician-owned private practices. The company provides website design, SEO, content, reputation management, and digital strategy services tailored to the needs of independent medical practices across Texas. Learn more at https://whitecoatweb.com.
Media Contact:
Graham Dunlap, Vice President of Sales
[email protected]
(210) 618-0921
