Browsing: Marketing

Ferrari has announced that Enrico Galliera, its chief marketing and commercial officer of more than 16 years, will step down, handing one of the most sensitive jobs in the luxury car world to an outsider. His successor, Massimiliano Di Silvestre, the former head of BMW's Italian business, takes…

skip to content Foreign investors have dumped $28.4 billion of equities since the war started but have been net buyers over the past few sessions. The strong existing IPO pipeline also remains a big positive for the industry.India’s IPO market has been sluggish so far in 2026 after record deals ov…

 |  China's apparel exports to Taiwan grow, market share rises in Q1 2026 shutterstock.com Insights China strengthened its dominance in Taiwan's apparel import market in Q1 2026, supplying $***** million worth of garments and raising its market share to **.* per cent from **.* per cent a…

Ferrari (NYSE:RACE) has replaced its long-serving marketing chief following strong backlash to its first electric vehicle, the Luce. The shake-up comes soon after the Luce launch, as criticism of the model’s positioning and design triggered internal review. The change signals management focus on h…

ET Shark Awards unveil shortlist for 8th edition. AI emerged as a key theme in this year's campaigns. Brands focus on outcome-driven marketing and regional engagement. The ET Shark Awards, a tentpole property of ETBrandEquity. com, has unveiled the shortlist for its 8th edition. Over the years,…

#262530 Tuesday, June 16, 2026 6:00 AM Download the PDF A joint global initiative — AI Essentials for Marketers — aims to equip individuals at any stage in their career with the AI skills to lead within their organizations, through courses designed for roles across digital marketing, content and…

LinkedIn unveils ‘Buyability’ framework to redefine B2B marketing creativity LinkedIn, in partnership with LIONS Advisory and WARC, unveiled new research on Thursday (June 25, 2026) at Cannes Lions that reframes the role of creativity in B2B marketing. Presented by Mimi Turner, Head of Marketpla…

Pros & Cons Generous free tier with 2,000 monthly email sends Unified Smart CRM syncs marketing, sales, and service Built-in Breeze AI tools allow copy editing, content remixing, and intent tracking Upgraded Forms Builder offers a multi-column drag-and-drop grid and native multi-step features Pr…

Partnership unites the UK's leading specialist aesthetic marketing agency with BoomerangFX's AI-powered clinic operating and marketing technology platform, accelerating the company's expansion across the UK and Europe. LONDON, Jun 26, 2026 /PRNewswire/ – BoomerangFX, the global AI-pow…

Unilever shifts marketing focus to what consumers say about brands. CMO Leandro Barreto emphasizes the 'reality first' approach. Brands must create meaningful products worth sharing, not just noise. Consumer packaged goods major Unilever has reframed the way it builds its biggest consumer …