Shopify (NYSE: SHOP) exec plans $1.6M share sale in 2026
Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
144
Rhea-AI Filing Summary
SHOPIFY INC. (SHOP) received a Form 144 notice from officer Jessica Hertz indicating a proposed sale of up to 10,394 Class A Subordinate Voting Shares through Morgan Stanley Smith Barney LLC. The shares have an aggregate market value of $1,606,337.61, based on a share count of 1,208,570,347 outstanding, with sales expected to occur on or about 08/27/2026 on NASDAQ. The filing also lists multiple tranches of restricted stock scheduled to vest under a registered plan between 12/29/2025 and 07/28/2026, with individual vesting amounts ranging from 37 to 2,595 shares.
Positive
- None.
Negative
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Shares proposed to be sold10,394 Class A Subordinate Voting SharesMaximum number of shares to be sold under Rule 144
Aggregate market value of shares$1,606,337.61Value of 10,394 Class A Subordinate Voting Shares proposed for sale
Shares outstanding1,208,570,347 Class A Subordinate Voting SharesReferenced share count for Shopify Inc.
Approximate date of sale08/27/2026Planned timing for potential Rule 144 sale on NASDAQ
Largest single restricted stock vesting tranche2,595 sharesClass A Subordinate Voting Shares vesting on 07/28/2026 under a registered plan
Notable restricted stock vesting tranche1,455 sharesClass A Subordinate Voting Shares vesting on 12/29/2025 under a registered plan
Rule 144regulatory
“See the definition of “person” in paragraph (a) of Rule 144.”
Rule 144 is a U.S. securities regulation that sets conditions under which restricted or insider-held shares can be legally resold to the public, such as required holding periods, availability of public information, limits on how much can be sold at once, and certain filing requirements. For investors it matters because it determines when previously locked-up shares can enter the market — like a release valve that can increase supply, affect share price, and signal insider intent.
Form 144regulatory
“144: Filer Information”
Form 144 is a document that investors must file with the government when they plan to sell a large number of shares of a company’s stock. It helps ensure transparency so everyone knows how many shares are being sold and when, which can impact the stock’s price.
Restricted Stock Vesting Under a Registered Planfinancial
“Restricted Stock Vesting Under a Registered Plan | Issuer”
What does the Form 144 filing by Jessica Hertz mean for SHOP (Shopify Inc.)?
The filing states that Jessica Hertz, an officer of Shopify Inc., plans a potential sale of up to 10,394 Class A Subordinate Voting Shares under Rule 144. It is a notice of a proposed sale, not a confirmation that the sale has occurred.
What restricted stock vesting is disclosed in the Shopify (SHOP) Form 144?
The notice lists several tranches of restricted stock vesting under a registered plan between 12/29/2025 and 07/28/2026, including individual vesting events such as 1,455, 1,487, and 2,595 Class A Subordinate Voting Shares.
AI-generated analysis. How Rhea-AI works. Not financial advice.
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Accepted by SEC EDGAR 08/27/2026 – 04:19 PM
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144: Filer Information
| Filer CIK | 0001962731 |
| Filer CCC | XXXXXXXX |
| Is this a LIVE or TEST Filing? | LIVE TEST |
Submission Contact Information |
|
| Name | |
| Phone | |
| E-Mail Address |
144: Issuer Information
| Name of Issuer | SHOPIFY INC. |
| SEC File Number | 001-37400 |
| Address of Issuer | 8488 Rozita Lee Ave Bldg 3 Suite 100 Las Vegas NEVADA |
| Phone | (613) 241-2828 |
| Name of Person for Whose Account the Securities are To Be Sold | JESSICA HERTZ |
| See the definition of “person” in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice. |
|
| Relationship to Issuer | Officer |
144: Securities Information
| Title of the Class of Securities To Be Sold | Name and Address of the Broker | Number of Shares or Other Units To Be Sold | Aggregate Market Value | Number of Shares or Other Units Outstanding | Approximate Date of Sale | Name the Securities Exchange |
|---|---|---|---|---|---|---|
| Class A Subordinate Voting Shares | Morgan Stanley Smith Barney LLC Executive Financial Services 1 New York Plaza 8th Floor New York NY 10004 |
10394 | 1606337.61 | 1208570347 | 08/27/2026 | NASDAQ |
Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment
of all or any part of the purchase price or other consideration therefor:
144: Securities To Be Sold
| Title of the Class | Date you Acquired | Nature of Acquisition Transaction | Name of Person from Whom Acquired | Is this a Gift? | Date Donor Acquired | Amount of Securities Acquired | Date of Payment | Nature of Payment * |
|---|---|---|---|---|---|---|---|---|
| Class A Subordinate Voting Shares | 12/29/2025 | Restricted Stock Vesting Under a Registered Plan | Issuer | 68 | 12/29/2025 | Not Applicable | ||
| Class A Subordinate Voting Shares | 12/29/2025 | Restricted Stock Vesting Under a Registered Plan | Issuer | 84 | 12/29/2025 | Not Applicable | ||
| Class A Subordinate Voting Shares | 12/29/2025 | Restricted Stock Vesting Under a Registered Plan | Issuer | 305 | 12/29/2025 | Not Applicable | ||
| Class A Subordinate Voting Shares | 12/29/2025 | Restricted Stock Vesting Under a Registered Plan | Issuer | 1455 | 12/29/2025 | Not Applicable | ||
| Class A Subordinate Voting Shares | 01/28/2026 | Restricted Stock Vesting Under a Registered Plan | Issuer | 373 | 01/28/2026 | Not Applicable | ||
| Class A Subordinate Voting Shares | 01/28/2026 | Restricted Stock Vesting Under a Registered Plan | Issuer | 1487 | 01/28/2026 | Not Applicable | ||
| Class A Subordinate Voting Shares | 07/28/2026 | Restricted Stock Vesting Under a Registered Plan | Issuer | 37 | 07/28/2026 | Not Applicable | ||
| Class A Subordinate Voting Shares | 07/28/2026 | Restricted Stock Vesting Under a Registered Plan | Issuer | 1140 | 07/28/2026 | Not Applicable | ||
| Class A Subordinate Voting Shares | 07/28/2026 | Restricted Stock Vesting Under a Registered Plan | Issuer | 2595 | 07/28/2026 | Not Applicable | ||
| Class A Subordinate Voting Shares | 03/09/2026 | Restricted Stock Vesting Under a Registered Plan | Issuer | 364 | 03/09/2026 | Not Applicable | ||
| Class A Subordinate Voting Shares | 03/09/2026 | Restricted Stock Vesting Under a Registered Plan | Issuer | 2486 | 03/09/2026 | Not Applicable |
* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note
thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made
in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.
Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.
144: Securities Sold During The Past 3 Months
| Nothing to Report |
144: Remarks and Signature
| Remarks | |
| Date of Notice | 08/27/2026 |
ATTENTION: |
|
| The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date. |
|
| Signature | /s/ Jessica Rose Hertz |
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001) |
