Browsing: Prime

Amazon announced Thursday that it would invest $2 billion in Latin American productions for its Prime Video streaming service through 2030 to harness “extraordinary” momentum in the region.

Prime Video has unveiled a landmark $2 billion-plus investment plan in Latin American entertainment spanning 2027 to 2030 in a concerted bid to increase viewership and engagement.

Hydration brand Liquid I.V. marked its fourth straight year as a top seller during Amazon’s summer Prime Day event, taking the No. 2 spot in 2026.

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The first day of Amazon’s Prime Day sales event is in the books, and the early numbers look promising.

This year’s Digiday Content Marketing Awards finalists are creating interactive experiences and leaning on immersive storytelling to foster loyal audiences and build deeper connections. Dedicated channels and content ecosystems are enabling brands to better service niche audiences, while localization and multilingual content are helping brands connect with consumers worldwide. Finally, cross-platform strategies allow advertisers to…

U.S. ecommerce sales in June 2026 benefited from Amazon Prime Day moving up a month from its typical run time.