Browsing: marketing

Dominate Organic Search has announced a content marketing and distribution service for general contractors, designed to improve organic search rankings and increase citations from AI-driven search platforms.

SeoSamba announced the launch of LocalEko, an autonomous marketing and sales automation engine designed for marketing agencies, white-label providers.

Phil Wilson is vice president of the ads marketing division at Google, covering Europe, the Middle East, and Africa. He leads a team of pioneering marketers, researchers, and analysts, operating at the forefront of marketing and AI innovation.

RMIT University has launched Marketing Technology Lab, an immersive learning environment giving marketers experience with technologies transforming retail and customer engagement.

Meta just started labelling AI-assisted ads. Most platforms will follow. It’s not a question of if but when.

Chinese cultural heritage sites face severe overtourism challenges, necessitating innovative management approaches. This study examines associations between social media marketing and visitor flow management and its potential contribution to sustainable heritage tourism. Through empirical analysis of five major Chinese sites (Forbidden City, Temple of Heaven, Giant Wild Goose Pagoda, Terracotta Warriors, and Mogao Grottoes), combining…

As a marketing and communications specialist, Kaysia Johnson Vaughan has used storytelling, strategy, and creativity to help organisations strengthen their relationships with customers across the Caribbean. Her expertise, leadership, and passion for volunteerism have earned her this year’s Caribbean POSH ICON Emerging ICON Leader Award.

Content Marketing Statistics: Content marketing strategy has not just survived the test of time; in 2025, it has already become the ruler of the digital economy. Quality content has become the core revenue driver, fueling the battle among brands for the public’s attention in already saturated markets. With AI integration, video domination, and clever customer…