Browsing: focuses

VMPL New Delhi [India], November 5: Explain Data is positioning its analytics work around helping brands measure campaign performance through customer-focused metrics, event tracking and attribution. The approach centres on connecting marketing activity with actions such as registrations, purchases and repeat transactions rather than relying on traffic and engagement figures alone. The brand works with…

Geneva hosts the 18th Geneva Forum from December 7 to 11, 2026, welcoming industries, businesses and financial operators at the Palais des Nations. Two Global Impact Projects, Drone for Climate and One Health Centers, illustrate opportunities rooted in Western Switzerland.

Businesses across industries are navigating a transformative phase in AI but with mixed returns. While universal AI adoption is a bold step, proving its effectiveness remains tricky. In tech, construction, and marketing, the theme is clear: adoption has outpaced ROI, forcing leaders to rethink their strategy. Being first to market with AI may win headlines,…

On Thursday, the U.S. will release its August report for inflation at the wholesale level, called the Producer Price Index, or the PPI. It provides details on prices for businesses before they pass along the costs to consumers.