Browsing: benchmark

Salesforce this week introduced its first purpose-built CRM reasoning model, called Koa, at Dreamforce 2026 in San Francisco — a product that embodies the company’s strategic conviction that enterprise AI needs domain-specific models rather than general-purpose large language models. The problem is that Koa’s most specific performance claim, that it “matches or exceeds leading models…

The 2026 Demand Generation Benchmark Survey is gathering insights on B2B marketing teams’ use of AI in areas such as content creation, lead scoring, campaign optimization, and workflow orchestration. The survey aims to identify challenges and potential improvements in integrating AI into these marketing practices. This initiative seeks to answer critical questions that B2B marketing…