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Business
Technology
Safety
Logistics
NMFTA warns trucking of skillful cybersecurity escalation
Industrywide collaboration viewed as vital to confronting the threat
Todd Florence, CIO at Estes Express; Erica Brigance, vice president of technology enablement at ArcBest; and Joe Ohr, chief operating officer at NMFTA. (Connor D. Wolf/Transport Topics)
Key Takeaways:
- NMFTA officials opened the Sept. 29-Oct. 1 cybersecurity conference in Long Beach, Calif., warning cyber risks now affect operations, safety, freight and national security.
- NMFTA COO Joe Ohr said freight fraud and cargo theft have become technology-enabled threats as trucking connectivity expands and attackers increasingly use AI and social engineering.
- Ohr urged carriers, brokers, shippers and associations to share lessons and best practices as NMFTA works with federal agencies on cybersecurity initiatives.
LONG BEACH, Calif. — National Motor Freight Traffic Association officials opened the group’s cybersecurity conference with a warning that threats facing the trucking industry are growing more sophisticated and increasingly intertwined with operations, safety and national security.
“When we started having these conversations years ago, cybersecurity in trucking was treated as an IT issue,” Joe Ohr, NMFTA chief operating officer, said during opening remarks at the NMFTA Cybersecurity Conference 2026, held Sept. 29-Oct. 1. “The world no longer exists where it’s just an IT issue. Cybersecurity is an operational issue, it’s a safety issue, it’s a freight issue, and it’s becoming a national security issue.”
Ohr pointed to freight fraud as one of the industry’s most pressing concerns, describing its evolution from an opportunistic crime into a sophisticated, technology-enabled criminal enterprise. The shift has been especially evident in cargo theft, a long-standing industry challenge that has become increasingly fraud-driven as criminals adopt new technologies and tactics.
“Our trucks are more connected than they’ve ever been,” he said. “They’ve got over a hundred points of connectivity, ELDs, telematic systems, mobile applications, APIs, maintenance systems and countless third-party technologies. These exchange information not every day, but these exchange information every second.”
He added, “The attack surface continues to grow. The people attacking it, they’re getting even better. They’re utilizing AI. They’re utilizing new technology. They’re doing more research. They’re also using a lot of social engineering. What this means is we have to get better too.”
Ohr stressed that the industry cannot stand still and must work collaboratively on these challenges, since no single organization will have all the answers. That cooperation, he said, must extend across carriers, brokers, shippers and industry associations. He also noted that NMFTA is working closely with the Federal Motor Carrier Safety Administration, the Transportation Security Administration and the Department of Homeland Security on several initiatives.
Arpan Podduturi of Samsara examines how AI, telematics and onboard cameras are converging to protect drivers and reduce risk. Tune in above or by going to RoadSigns.ttnews.com.
Ohr said that while companies can learn a great deal from successfully preventing cyberattacks, failures often provide the most memorable lessons because of their consequences. For that reason, he encouraged participants to openly discuss both successes and setbacks. He encouraged show attendees to exchange ideas and discuss best practices rather than simply listening to presentations, and urged participants to challenge assumptions by asking tough questions of presenters and association staff.
“Talk about what’s working, but also talk about what is not working,” he said. “The small carriers, the medium-sized carriers, we all have to work together. But most importantly, share what you’ve learned. Whether it went right or went wrong, there’s a lesson to be learned.”
