At CES 2027, the world’s largest consumer electronics and information technology (IT) show set for January next year, competition is expected to heat up around tangible results from using artificial intelligence (AI). The focus is expected to shift from demos showing AI’s potential to proving concrete outcomes such as robots’ precise task performance and productivity gains on industrial sites.
The Consumer Technology Association (CTA) on the 14th held a press briefing at Coex in Gangnam District, Seoul, and announced key technology trends for CES 2027. CES 2027 will be held Jan. 6-9 in Las Vegas.
Kinsey Fabrizio, CTA president and chief executive officer (CEO), said, “At CES 2026, we confirmed a range of possibilities for how AI can change manufacturing, work, homes and healthcare,” and added, “At CES 2027, corporations will show how they are actually using AI and what results they are achieving in productivity and on industrial sites.”
For next year’s CES, CTA picked AI Semiconductor, industry-specific AI (vertical AI) and agentic AI as AI technologies to watch. In particular, the AI-focused exhibit area “CES Foundry,” launched this year, will run for three days next year, and a separate space will be created for corporations developing agentic AI that performs tasks autonomously.
In robotics, the ability to perform precise tasks beyond simple movement is expected to emerge as a key competitive factor. Marcello Lusuardi, head of Bosch Korea, said, “Following inertial measurement unit (IMU) sensors needed for robots to balance and move, tactile and pressure sensors that adjust gripping force like a human will become important.”
Bosch will showcase next-generation robotic technologies and vehicle control technologies under the theme of physical AI at CES 2027. Lusuardi said, “The auto industry is shifting from software-defined vehicles (SDV) to AI-defined vehicles,” and noted that the company plans to unveil vehicle motion management, steer-by-wire systems, and central computer technologies.
The advanced manufacturing and robotics exhibits will also expand. A new dedicated space for advanced manufacturing and robotic automation will be set up in South Hall 3 of the Las Vegas Convention Center (LVCC). While the North Hall has showcased robot functions and use cases, the South Hall will focus on the components and manufacturing technologies that make up robots.
From Korea, Samsung Electronics, LG Electronics, SK hynix, Hyundai Mobis, Mobilint and WeRobotics are expected to participate. According to CTA, about 800 Korean corporations took part in this year’s CES, of which about 400 were startups.
Meanwhile, in a survey of 425 Korean consumers conducted by CTA in July, 70% of respondents said they use AI for work, and 47% said they use it daily. The time saved by using AI at work was found to average 8.2 hours per week. All respondents who use AI for work said AI helps them perform their jobs.
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