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B2B digital commerce is hitting escape velocity, and distributors who ignore it are already behind
B2B digital commerce is increasingly essential for distributors, as demonstrated by Amazon’s 20% Q2 growth and Watsco’s 37% digital revenue share. Companies that neglect digital channels risk falling behind in the competitive market. Digital transformation is not just an option but a necessity for sustained success in B2B operations.
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Key facts, context, and what it means, in one minute.
Amazon achieved a 20% growth in its Q2 performance.
Watsco’s digital revenue comprises 37% of its total revenue.
Ignoring digital channels in B2B commerce can result in losing competitive edge.
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- Amazon reports 20% Q2 sales growth, fueled by AWS and Prime Day ↗· Digital Commerce 360
- Watsco ecommerce sales grow 13% as digital revenue reaches 37% of total sales ↗· Digital Commerce 360
- <a href="https://www.digitalcommerce360.com/2026/07/31/salesforce-agentic-ai-brunello-cucinelli-callimacus/” rel=”nofollow noopener” target=”_blank”>Salesforce fashions an agentic future with Brunello Cucinelli’s Callimacus ↗· Digital Commerce 360
- 35 Top E-Commerce Statistics ↗· Forbes
- Digital Commerce 360: Ecommerce Research & News ↗
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MarketScale NewsroomEditorial Team, MarketScale
The MarketScale Newsroom reports on the companies, technologies, and trends shaping 16 B2B industries. It turns primary sources and expert commentary into clear, useful coverage for the people doing the work.