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Zeotap’s composable CDP now runs entirely inside a customer’s Snowflake account, eliminating data copies
Zeotap has launched a native app for the Snowflake Marketplace that allows for identity, segmentation, journey orchestration, and activation directly within a customer’s Snowflake account. This approach eliminates the need for moving data outside the customer’s environment, enhancing both security and efficiency.
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Key facts, context, and what it means, in one minute.
Zeotap’s app enables complete customer data platform functionality within a client’s Snowflake account.
Data mobility concerns are mitigated as the app runs without copying data outside the customer’s environment.
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- Zeotap launches end-to-end Composable CDP Native App on Snowflake Marketplace ↗· MarTech Series
- Zeotap lance une application native CDP composable de bout en bout sur la place de marché de Snowflake ↗· GlobeNewswire
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MarketScale NewsroomEditorial Team, MarketScale
The MarketScale Newsroom reports on the companies, technologies, and trends shaping 16 B2B industries. It turns primary sources and expert commentary into clear, useful coverage for the people doing the work.
