Westpac Banking Corp acquired a new position in Salesforce Inc. (NYSE:CRM – Free Report) in the second quarter, according to the company in its most recent filing with the Securities & Exchange Commission. The institutional investor acquired 5,887 shares of the CRM provider’s stock, valued at approximately $922,000.
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Several other hedge funds have also modified their holdings of the company. Commonwealth Retirement Investments LLC purchased a new position in shares of Salesforce in the 4th quarter valued at about $25,000. Gilpin Wealth Management LLC acquired a new position in Salesforce in the 4th quarter worth about $26,000. Persistent Asset Partners Ltd purchased a new position in Salesforce during the second quarter worth approximately $27,000. Costello Asset Management INC boosted its position in Salesforce by 410.3% during the first quarter. Costello Asset Management INC now owns 148 shares of the CRM provider’s stock worth $28,000 after purchasing an additional 119 shares in the last quarter. Finally, Gables Capital Management Inc. acquired a new stake in Salesforce in the second quarter valued at approximately $28,000. 80.43% of the stock is owned by hedge funds and other institutional investors.
More Salesforce News
Here are the key news stories impacting Salesforce this week:
- Positive Sentiment:Favorable earnings setup: Oppenheimer and other analysts see potential upside from Salesforce’s upcoming results, while market expectations point to a possible post-earnings move toward the stock’s highest level since January. Salesforce Faces Favorable Second-Quarter Setup With Upside PotentialHow Much Salesforce Stock Is Expected to Move After Earnings
- Positive Sentiment:Analyst support: Guggenheim reaffirmed a Buy rating with a $228 price target, while Cantor Fitzgerald maintained an Overweight rating and set a $250 target. The calls reflect confidence that Salesforce can capture demand for next-generation AI-powered, “agentic” enterprise workflows. Cantor Fitzgerald Salesforce Analyst Comment
- Positive Sentiment:Growth and capital returns: Zacks characterizes Salesforce as a strong growth stock, while a report highlights a record $27 billion quarterly share repurchase program. Buybacks could support earnings per share and signal that management views the shares as undervalued. Why Salesforce Is a Strong Growth StockSalesforce Record Stock Buybacks
- Neutral Sentiment:Results are the next catalyst: Analysts are focused on revenue, EPS, and operating metrics for the quarter ended July 2026. Salesforce previously reported $11.13 billion of quarterly revenue, up 13.3% year over year, and EPS of $3.88, above consensus. Salesforce Q2 Earnings Estimates
- Neutral Sentiment:AI platform positioning: Coverage comparing Salesforce with ServiceNow suggests investors are rotating toward enterprise application software as AI investment broadens beyond hardware. Salesforce’s Headless 360 strategy and the Agiloft integration on AgentExchange offer additional evidence of ecosystem expansion. Salesforce Versus ServiceNow
- Negative Sentiment:Risks remain: The buybacks were funded partly with $25 billion of new debt, increasing leverage and interest obligations. Separate commentary questions whether Salesforce could become a value trap if growth slows or AI monetization disappoints. Salesforce Value Trap Analysis
Analyst Upgrades and Downgrades
A number of analysts have recently commented on CRM shares. CLSA assumed coverage on Salesforce in a research report on Monday, July 20th. They issued a “hold” rating and a $165.00 price objective for the company. The Goldman Sachs Group began coverage on Salesforce in a research report on Thursday, June 18th. They set a “neutral” rating on the stock. Daiwa Securities Group dropped their price target on shares of Salesforce from $295.00 to $280.00 and set a “buy” rating on the stock in a research note on Tuesday, June 2nd. Jefferies Financial Group raised shares of Salesforce from a “buy” rating to a “buy” rating in a report on Wednesday, July 1st. Finally, Weiss Ratings upgraded shares of Salesforce from a “sell (d+)” rating to a “hold (c-)” rating in a research report on Wednesday, August 12th. Two research analysts have rated the stock with a Strong Buy rating, twenty-four have given a Buy rating, eighteen have assigned a Hold rating and three have issued a Sell rating to the company. Based on data from MarketBeat.com, the stock presently has an average rating of “Moderate Buy” and a consensus target price of $249.87.
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