Browsing: trend

(CLO) Increasing numbers of workers in the UK are only doing the tasks assigned to them, unwilling to take on additional responsibilities or work overtime. This trend could cause the country’s labor productivity to continue to grow slowly.

Drinks today aren’t just about thirst. This year, more than ever, they’re a mode of self-expression, a social ritual and a lifestyle accessory, which makes them a natural marketing tool. Let’s explore how beverage culture is changing the way brands get their message into people’s hands—with the branded can.

The essence of aperitivo culture is wending its way into sampling experiences, offering attendees a slice of the beloved Italian social ritual of gathering for light, pre-dinner drinks and bites, and unhurried conversation, within vibrant branded settings.

Remember “Cash Cab?” It’s the game show where unsuspecting passengers climb into a taxi and find themselves playing for cash on the way to their destination. Brands are putting their own spin on the concept, deploying custom fleets of interactive rides that promote products while offering consumers free transportation and the opportunity to win prizes.…

Initiative supports nationwide modernization of security measures for individuals and small and medium-sized enterprises, with additional access to TrendAI Vision One™ AI security capabilities and expert technical support provided through partners.

Reviews are embedded in the consumer shopping experience today, and experiential brands are embracing them with open arms. This year, IRL spaces for real opinions, unfiltered reactions and the freedom to speak openly are cropping up. It’s the antitheses of polished, and the antidote for feed fatigue. Let’s explore “the permission” to be honest in…

The digital age has turned physical newspapers into something of a novelty, and event profs are taking advantage by printing their own publications, and treating them as fresh engagement tools.

‘Original trendsetter’ Seo In Young and ‘MZ trend analyst’ Mimiminuu unleashed candid remarks about the changing dating culture.

Events today are destinations, where learning, connection and commerce converge. And while shoppable event experiences aren’t anything new, we’ve got our eyes on how these spaces are serving as storytelling engines. Let’s take a look at the ways event marketers are curating a little retail therapy across the industry.

More mid-career Aussies are looking to take greater control over their retirement investments as self-managed super funds surge past $1.1 trillion in assets.