Browsing: strategy

Dr Arindra Nath Mishra29 Sep 2026 05:00IST New Update

It’s not news that AI has rapidly changed how people are finding brands online. How we define a future-focused content strategy has changed drastically just within the last year. Being found in the age of AI now requires more than just creating content that ranks. As technology continues to evolve, your brand needs a strategy…

Dr. Martens’ Chief Technology & AI Officer Graham Calder shares how the iconic brand fixed its fragmented customer care operation.

The economics of enterprise transformation are pushing finance and human resources into much closer alignment as companies decide where artificial intelligence fits, where people create the most value and how productivity gains should be reinvested.

MATT MONACO•UPDATED SEP. 23, 2026, 3:03 PM ET Reviewed by Jack Kelloggand Fact-checked by Tim Sykes

A fresh wave of acquisition news is once again redrawing the boundaries of the advertising ecosystem. Companies that once occupied distinct positions in the market are being brought together under common ownership, creating new combinations of capabilities and commercial incentives. For marketers, the announcements are another reminder that even deeply embedded partnerships can take on…

Kroger used the GroceryShop 2026 conference to showcase how it is leveraging artificial intelligence across its business, building on decades of customer insights, operational data and retail expertise

A multiyear deal with Just Your Type is positioned as bigger than a one-off campaign, spanning experiences, clothing and a documentary series

SINGAPORE, Sept. 22, 2026 (GLOBE NEWSWIRE) — Rankpage Singapore an AI SEO agency in Singapore today announced its focus on international SEO and Generative Engine Optimisation (GEO) as strategic digital growth solutions for Singapore businesses facing rising operating costs and seeking to access higher-value customers in overseas markets. The announcement comes as new industry data…

The first half of 2026 has brought artificial intelligence (AI) from experimental curiosity to an operational imperative across finance and accounting. Yet, as organizations race to adopt these tools, leaders are confronting a complex landscape defined by shifting valuation expectations, investor skepticism, pressing talent shortages, and the foundational challenge of data governance. Here’s a look…