Browsing: restaurant

Restaurant chains are falling into two camps: those that are expanding and those that are contracting. On one end, growth-driven brands like Culver’s, Texas Roadhouse, and Nothing Bundt Cakes are opening hundreds of new locations; on the other, legacy heavyweights including Wendy’s, Papa John’s, Denny’s, and Pizza Hut are closing locations. While inflation, changing tastes…

A restaurant’s brand is no longer only about food. If it ever was. Now that quality, value, sanitary, location, and staff are table stakes—requirements that every restaurant should meet for guests to consider it—the ability to deliver consistently engaging, memorable experiences that drive a connection to the brand at every touchpoint is more critical than…