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Brick Marketing, a Boston digital marketing agency serving organizations nationwide since 2005, helps companies achieve meaningful business outcomes by combining proven digital marketing services with expert digital marketing consulting to guide the effective use of AI across marketing programs. Brick Marketing works as a strategic partner for organizations seeking clarity around how to best apply…

This is an excerpt from our Modern Retail+ Research report “The marketers’ 2026 guide to a shifting CTV landscape, including YouTube, Peacock and Roku,” which analyzes the ad-supported streaming landscape and its role in marketers’ playbooks. The report is based on a survey of 125 brand and agency professionals, as well as individual interviews with…

Steering e-commerce successfully requires a clear plan. Start by identifying your target audience using data analytics; understanding their needs is essential. Next, choose the right platform that enhances user experience and supports your goals. Don’t forget to craft a compelling value proposition that builds trust. With these foundations in place, you can explore effective digital…