Browsing: Lessons

Many perceive cybersecurity as a modern-day concern, something that arrived with the internet or emerged alongside the first mainframes. In reality, the core challenge — protecting information and systems from unauthorized access, manipulation or exploitation — predates digital networks by centuries. History shows that wherever humans have found value in communicated information, adversaries have sought…

What makes an innovation cluster successful? Some regions rely on research universities and venture capital, while others draw power from established industries, manufacturing networks, and government coordination. Knowing these differences is essential for universities and companies seeking international research partnerships.

After 25 years in consumer marketing, I stepped into my first B2B role about 18 months ago. Before that, I spent my whole career in consumer marketing, working on powerhouse brands like Procter & Gamble, Hilton, American Express and many more. And yes, the B2B learning curve has been steep. Fire hose feels about right.…

Over the past year, Josh Spanier, Google’s VP of AI and marketing strategy and host of Frontier CMO, sat down with more than 200 marketing leaders to learn what’s actually working — and what isn’t. “Lessons from the Frontier” distills a year of these conversations from the Frontier CMO podcast and newsletter into seven hard-won…

AI has dominated customer experience conversations this year, but the interviews that stood out pointed to a tougher reality. Better CX will depend on governance, context, trust, employee confidence, and whether automation actually helps customers reach a meaningful outcome.

Canadian cloud software provider Bench Accounting had a narrow escape from bankruptcy at the end of 2024. What happened offers lessons for the accountancy sector on this side of the Atlantic.

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Middle-years students from St. Augustine School in Humboldt gathered at the Humboldt Legion Hall on the morning of Wednesday, Oct. 21, for a special and energizing educational experience focused on entrepreneurship, teamwork and financial literacy. 

The first year of business can expose problems that no plan can predict. Experienced entrepreneurs share practical lessons on protecting cash, testing demand, building trust, and creating repeatable systems. These insights can help new business owners make smarter decisions and avoid costly early mistakes.

The ProcessLab’s team, from left: Annari Tolmay, Ninéll Robinson, Pat Cassisa, and Rizé Blom.