Browsing: holiday

Actor D’Arcy Carden serves as Chief Giftologist in a new campaign that will be supported by a bigger creator push around YouTube and TikTok.

New survey of U.S. shoppers reveals early shopping trends, a growing appetite for self-gifting and what’s driving holiday spending this year

A new “On My Way” campaign captures moments of connection, like reuniting with friends and family at the airport, and is supported by creator-led social storytelling.

FedEx has published its recommended 2026 holiday shipping deadlines for customers in Australia and New Zealand, covering domestic, trans-Tasman and international deliveries ahead of the peak retail season.

Some brands are synonymous with the holidays thanks to their campaigns. For example, Coca-Cola and Christmas, Reese’s Peanut Butter Cups and Halloween, and Starbucks and pumpkin spice season. These brands have done more than just sell products; they’ve become part of the traditions people look forward to every year. So what if your brand could…

Online holiday retail sales are expected to pass $300 billion for the first time in 2026, accounting for 21.5% of all holiday sales, according to eMarketer forecasts cited by Talk Business & Politics.

The overview offers statistics and tips on how marketers can connect with gift givers during the upcoming shopping season.

AI is rewriting how shoppers discover and purchase this holiday. Merchants spent the year preparing to be found.

Holiday shoppers starting earlier, budgets climb to $849 | Retail Customer Experience

Holiday shoppers, facing economic challenges, likely won’t spend less this season. What they will change, however, is how they spend.