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Pratik Shetty, Vice President and Head of Growth & Marketing at Flipkart, believes the evolution of e-commerce has brought an old consumer behaviour back in a new form. Flipkart is responding by attempting to make the platform itself more discovery-led. Shetty says the company has been increasing the role of video within its app and…

Amazon and Shopify both want to own the future of AI-powered shopping, but they are betting on opposite visions of how that future works. One is building walls around its customers while the other is laying pipes beneath every competitor’s…

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Manufacturers and distributors are finding that digitizing their operations often shifts complexity rather than removing it entirely. Key challenges include maintaining customer loyalty, ensuring AI readiness, and effectively managing data. Companies must focus on strategic implementation to overcome these obstacles.