Browsing: Digital

Alibaba’s BABA digital commerce strategy is evolving into a more integrated, AI-enabled retail ecosystem that could support growth in fiscal 2027. Rather than relying solely on gross merchandise volume expansion, Alibaba is enhancing merchant productivity, consumer engagement and platform monetization across Taobao, Tmall and its instant commerce offerings. The company has also revamped its merchant…

The Association of Digital Marketing Professionals of Nigeria, ADMARP, has announced the inaugural ADMARP Digital Product Growth Summit 2026; a one-day-day high impact gathering that brings together Nigeria’s most active community of marketers, product managers, founders, and technology executives under one roof for a single day of learning, honest conversation, and peer exchange.

The International Finance Corporation’s US$25 million equity investment in Jumia Technologies AG is more than a financing deal for an e-commerce company. It represents a bet on digital commerce infrastructure as a tool for connecting African small businesses with larger markets, while strengthening logistics, distribution and employment networks around online trade.