Browsing: customer

CRM

hero-background-color-red-orange-gradient image https://assets.lumen.com/is/image/Lumen/img-cx-day-hero-image-employees-meeting-around-table?Creativeid=9d39922e-90f2-4313-8fe8-510c7af9175dhttps://assets.lumen.com/is/image/Lumen/img-cx-day-hero-image-employees-meeting-around-table?Creativeid=9d39922e-90f2-4313-8fe8-510c7af9175dhttps://assets.lumen.com/is/image/Lumen/img-cx-day-hero-image-employees-meeting-around-table?Creativeid=9d39922e-90f2-4313-8fe8-510c7af9175d A group of professionals sit around an office table and listen to an individual standing and speaking. content content-col-11 Better customer experience starts with people

CRM

Churn is often treated as a retention metric to manage at the end of the customer journey. But as NRG’s Suzie Dieth explains, it can actually be an early warning that trust, clarity, or value broke down much earlier, long before a customer decides to leave.

CRM

As AI agents begin to retrieve, interpret and act on customer information, the CRM and CDP market is shifting from data unification to governed decision-making. Oracle, Microsoft, Braze, SAP and Iterable are competing to control how customer intelligence is used.

CRM

Great customer service sounds simple, but maintaining it every day can be a challenge. Over time, even a good team can become complacent. When employees are busy, tired or dealing with the same, mundane tasks day after day, it is easy to lose sight of one of the most important parts of the business: the customer.