Browsing: Crisis

Marketing leaders have never managed more customer information than they do today. Yet having access to millions of records doesn’t guarantee you actually know your customer.

When you are building a business, crisis planning is rarely a priority. Founders are focused on growth: winning customers, hiring talent, launching products and raising investment. Even in established organisations, preparing for disruption is often neglected until something goes wrong.

For some, it is the moment they decide whether to tell someone what happened. For others, it is sitting in an emergency department after a sexual assault, wondering what comes next. Sometimes it is years later, standing in a courtroom only feet away from the person who caused unthinkable harm. Sometimes it is lying awake…

St. Charles Bend (Dean Guernsey/The Bulletin)

Regulatory failures, funding constraints and industry consolidation have created serious hacking risks.

McKinsey finds 92% of companies plan to increase AI spending, but only 1% describe themselves as mature. kboodl founder Rebekah Kirkwood argues the gap is not technology but unoptimized workflows: repetitive formatting, manual document recreation, and systems that consume employee time instead of saving it. She estimates employees lose at least five hours weekly to…

It’s almost midnight when the phone buzzes – a client text, a comment that needs a reply, a trend that will be stale by morning. For the people who run brand accounts on social media, the workday never really ends.

Ozzie Carrasco works first month as Crisis Repose Ministry’s new chief development officer. (Contributed Photograph)