Browsing: Creator

Apple is expanding its creative software lineup with a major update to Apple Creator Studio, introducing new artificial intelligence features across image editing, music production, video creation and productivity applications. Announced on October 27, the update brings tools designed to help creators automate routine tasks, make more advanced edits and work across Apple’s creative apps…

Creator Ventures is an early-stage venture capital firm co-founded by Sasha Kaletsky and Caspar Lee. It provides capital to consumer internet startups, with its current website emphasizing AI-based consumer businesses and supporting infrastructure. Its approach combines investment experience with Lee’s background in content creation and social media. The firm targets pre-seed and seed companies, and…

At Advertising Week New York, industry leader Tara Walpert Levy joined Beet.TV’s Mike Shields to discuss the future of the creator economy, the growing role of influencers in brand marketing, and how artificial intelligence is reshaping content creation and advertising.Walpert Levy begins by discussing the increasing importance of creators within modern marketing strategies. As brands…

Pratik Shetty, Vice President and Head of Growth & Marketing at Flipkart, believes the evolution of e-commerce has brought an old consumer behaviour back in a new form. Flipkart is responding by attempting to make the platform itself more discovery-led. Shetty says the company has been increasing the role of video within its app and…