Browsing: consumers

Leading online retailers from Amazon and Walmart to Gap and Levi Strauss continue to implement new artificial intelligence (AI) solutions to drive outcomes across their operations — and as they do, new survey data shows that shoppers are getting more comfortable with the AI tools being used.

WEST LAFAYETTE, Ind. — Only 37% of surveyed individuals selected taste preferences as the most important factor they consider when shopping for groceries online. This sharply contrasts with long-reported food purchasing values, where taste typically ranks first when shopping in person, according to the February Consumer Food Insights Report (CFI).

Salesforce, a global leader in Agentic CRM, published its fourth State of Commerce report, based on a survey of 3,450 professionals and 4,690 consumers, alongside behavioral data from more than 1.5 billion shoppers worldwide. The report shows that the market is at a turning point: 78% of organizations already use some form of artificial intelligence,…