Browsing: advertisers

Advertisers, agencies, vehicle manufacturers and dealers have around 10 weeks left to review their marketing materials before the Automated Vehicles (Marketing Restrictions) Regulations 2026 come into force on 7 January 2027. The regulations have been made under the Automated Vehicles Act 2024 and restrict the use of certain terms associated with self-driving technology.

“Where is my ad actually running?” is a more common refrain in the industry even as U.S. investments in CTV are forecast to rise 11% in 2026.

Video Quests, a mobile-centric ad product, is part of a new Ads Manager suite of tools for creating and managing campaigns within the app.

The information in this article is not legal advice—do we still have to say that if we’re just quotinglawyers?

Add preferred source OpenAI announced Wednesday a suite of AI tools for advertisers and began testing a new interactive feature called “Sponsored Agents.” When users click on an ad in ChatGPT, they can engage in conversation with an enterprise-sponsored AI agent and then be directed to the company’s website. The feature is currently being tested…

Some Google Ads promotional credits are reportedly being invalidated after advertisers have already spent the amount required to qualify, potentially leaving businesses with higher advertising costs than they expected.

New ad products follow news that Chief Business Officer Ajit Mohan, who helped facilitate a revamp of Snap’s advertising business, has stepped down.

Last September, Netflix. This September, ChatGPT. Amazon has cut a deal to let its advertisers buy ads from the popular AI-powered chatbot, adding to a long list of premium supply its spent more than a year locking down. 

The platform now gives advertisers more ways to buy, optimize, and measure campaigns, with self-service access available across 52 countries to date.

Some advertisers are starting to see the new AI dashboards within Google Ads. As a reminder, Google showed off these Gemini-powered Google Ads dashboards last May and then in August said they would roll out soon and I guess now some advertisers are seeing it.