SKK GSB (Grade School of Business) at Sungkyunkwan University is speeding up its MBA (Master of Busi..

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*It has been translated using AI
SKK GSB (Grade School of Business) at Sungkyunkwan University is speeding up its MBA (Master of Business) education innovation in line with the artificial intelligence (AI) era. Over the past few years, AI core subjects and job-specific AI-related subjects have been expanded to the entire MBA course, and AI MBA has been introduced to general applicants since the spring semester of 2027.

AI MBA is an extension of the MBA education change that SKK GSB has been pushing for over the past few years. Based on the data analysis training accumulated by the existing Business Analytics MBA, machine learning, deep learning, natural language processing, database system, and Generative AI for business were added.

In addition, you can learn how to solve problems with AI in practice through the Applied Business Project and AI Workshop, which provide solutions by applying what you have learned in the advanced AI subject to real corporate problems.

The launch of AI MBA for general applicants was based on the know-how of Business Analytics MBA, which has been accumulated since 2020, as well as the experience of fostering AI talents with companies. SKK GSB has been operating an AI MBA in the form of contract department with KB Financial Group since 2020.

Last year, it signed an AI MBA operation contract with Incheon International Airport Corporation and has provided AI MBA training to more than 120 employees so far. The new AI MBA provides systematic and in-depth AI management training to individual applicants based on this rich experience in corporate consignment training.

SKK GSB’s AI-era management education provides different AI capabilities depending on the applicant’s career and goals. The most clear indication of this is the difference between AI MBA and professional MBA (PMBA). Based on data analysis and a deeper technical understanding of AI, AI MBA focuses on developing the ability to directly utilize AI and lead AI projects.

On the other hand, PMBA, which operates on weekday evenings, puts weight on the ability to understand AI as a manager, use it within the organization, and judge the results for office workers in various industries and jobs. Not all managers need to be AI experts, but SKK GSB’s educational direction is that they should be able to understand what AI can and cannot do and make correct management decisions based on it.

This direction is extended to the entire MBA of SKK GSB. In the full-time MBA (weekly) course, a representative global course in which 60% of new students are foreigners, all students are required to complete core AI courses. It allowed them to graduate with basic capabilities to use AI for management.

In addition, elective courses using AI in each management field, such as finance, marketing, and strategy, have also been expanded. The key is to melt AI into the actual decision-making of existing business administration education rather than separating it into separate technical education.

Indiana University’s Kelly and SKK GSB EMBA courses, which allow students to obtain MBA degrees from Indiana University’s Kelly School, a prestigious MBA education institution in the United States, are also strengthening AI education for senior managers and executives. The course is attended by Kelly School faculty members who come to Korea to teach 50 percent of all classes. It is a course that allows students to take prestigious MBA classes in the U.S. and obtain a degree without having to study abroad for MBA. It is attracting attention from senior managers who want to grow into future management by being recognized by global headquarters.

“The essence of MBA education lies in cultivating the power to make better judgments amid uncertainty,” said Lee Chun-won, head of SKK GSB. “AI changes the tools we use, but it is still up to leaders to ask what questions to ask, how to judge the answers, how to understand the limitations of technology, and when to make decisions for themselves.”

Underlying this change is the direction of “global management education received in Seoul,” which SKK GSB has pursued since its establishment in 2004. SKK GSB, established in 2004 in line with the purpose of the Samsung Foundation to train global business leaders in Seoul by establishing an internationally competitive MBA educational institution, has now produced more than 2,400 graduates from 73 countries.

Director Lee said, “SKK GSB, which started 22 years ago with the goal of creating a world-class MBA in Korea, has established itself as an MBA educational institution with international competitiveness. Now is the time to present the standards for global MBA in the AI era, he said. “We are constantly innovating to this end with the educational purpose of cultivating leaders who will lead the global economy even if technology changes.”

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