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Proceed Innovative Empowers Local Businesses with ChatGPT Advertising Solutions
Revolutionizing Digital Marketing with Advanced AI Technology
Schaumburg, IL, Aug. 24, 2026 (GLOBE NEWSWIRE) — Proceed Innovative, a digital marketing agency based in Schaumburg and serving clients nationwide since 2008, has announced that it is now creating and managing ChatGPT advertising campaigns for local businesses using OpenAI’s newly launched ad platform. This service assists home care agencies, contractors, restoration companies, law firms, and other local service providers in reaching customers precisely when they use AI to research and select a business.
OpenAI introduced advertising in ChatGPT to U.S. businesses earlier this year and rolled out a self-serve Ads Manager in July 2026. Ads appear as clearly labeled sponsored placements below ChatGPT’s responses and are matched to the context of a user’s conversation rather than to typed keywords alone. With hundreds of millions of people now using ChatGPT every week, a growing share of “who should I hire” and “what are my options near me” research is happening inside a chat window instead of a traditional search results page.
This shift is precisely why Proceed Innovative took early action. The majority of local businesses have not yet optimized for AI search, nor have they begun advertising, creating an opportunity for those who act first.
“Our clients’ customers are already asking ChatGPT the same questions they used to type into Google,” said Patrick Panayotov, Partner at Proceed Innovative. “If a home care agency or a contractor isn’t showing up in those answers, a competitor will. We offer this service so local businesses can claim that space now, while the cost of entry is still low and most of their market hasn’t caught on yet.”
For local businesses, the appeal is practical. ChatGPT ad campaigns reach people who are actively researching a purchase and Proceed Innovative handles the full setup including campaign structure, contextual targeting, budgets, ad copy, and ongoing reporting so clients can see where their spend is going. The agency pairs paid ChatGPT placements with its broader AI visibility work, so a business is both advertising in AI results and earning organic citations in them.
Advertising Works Better When Your Business is Already Visible in AI Search
Running ads in ChatGPT is only half the picture. When AI platforms generate an answer, they pull from and cite sources they judge to be trustworthy, which means a business also needs to be understood and referenced by the AI on its own merits. Proceed Innovative’s AI SEO service covers AI visibility audits, conversational keyword strategy, EEAT optimization, structured data, and monthly reporting on how often a brand appears in AI-generated results.
