This is a paid press release. Contact the press release distributor directly with any inquiries.
Fullcast Named as a Market Shaper in the July 2026 Gartner® Emerging Market Quadrant for AI Agents for Marketing — Startup Vendors
SALT LAKE CITY, Aug. 6, 2026 /PRNewswire/ — Fullcast, the leader in go-to-market (GTM) and revenue operations (RevOps) automation, today announced that it has been recognized as a Market Shaper in the Gartner® Emerging Market Quadrant for AI Agents for Marketing–Startup Vendors.*
According to Gartner, “Vendors in this quadrant are looking to transform the enterprise AI marketing agent landscape with platform-level solutions that coordinate across marketing and sales ecosystems. Rather than simply adding generative AI features to existing platforms, these providers focus on agentic workflows. They enable AI agents to orchestrate complex, cross-functional processes and deliver measurable ROI while prioritizing business-user accessibility.”
In our estimation, this recognition highlights the impact of Fullcast’s continuous, AI-native “Plan-to-Pay” revenue architecture, built by the team who first built Copy.ai.
“When we acquired Copy.ai, we knew the product team was incredibly gifted,” said Ryan Westwood, Founder and CEO of Fullcast. “This team is now leading the future of our product strategy. Fullcast is building an agentic orchestration layer where autonomous agents take real-time action — allowing organizations to balance territories instantly, project pipeline risk accurately, and deploy AI-driven prospecting that adapts to live market signals. We believe being named a Market Shaper by Gartner validates our core philosophy that Revenue Orchestration powered by an AI-first strategy is the future of Go-to-Market.”
-
Fullcast Plan: AI-enabled scenario modeling and dynamic territory management.
-
Fullcast Revenue Intelligence: AI-first forecasting and predictive pipeline analytics.
-
Fullcast Performance: AI-powered sales coaching grounded in data-driven deal mechanics.
-
Fullcast Pay: Real-time commission calculations that automate compensation plans from design to payout.
To learn more about Fullcast’s recognition or to explore how agentic revenue operations can transform your GTM execution, visit www.fullcast.com.
Fullcast is an AI-Native end-to-end Go-to-Market (GTM) planning and execution platform purpose-built for Revenue Operations (RevOps) teams. By bridging the gap between sales strategy and tactical execution, Fullcast enables companies to plan, forecast, and manage commissions for sales teams in one continuous GTM motion. Designed to integrate seamlessly with existing CRM systems, Fullcast empowers agile organizations to eliminate operational silos, adapt to market changes instantly, and drive predictable revenue growth. Learn more at fullcast.com.
