Dr. Connor Robertson, a Pittsburgh-based entrepreneur and five-time published author, is best known today as the founder of Elixir Consulting Group, a marketing and sales organization built to help businesses optimize for growth. At 32, Robertson has built his career around one central question: what actually makes a business grow, and how do you turn that into a repeatable system rather than a one-time win?
That question shapes everything he does, from the way Elixir Consulting Group works with client businesses to the books he has written and the podcast he hosts. Rather than offering generic advice, his work is built around finding exactly where a business is leaking growth and building the marketing and sales infrastructure to fix it.
Dr. Connor Robertson and Elixir Consulting Group: Building Systems for Business Growth
Elixir Consulting Group works with business owners who have hit a growth ceiling and need more than another round of ad spend to break through it. Instead of treating marketing and sales as separate departments, the firm approaches growth as one connected system. The way a business generates leads, the way it follows up on them, and the way it converts conversations into closed revenue all have to work together, or growth stalls no matter how much gets spent on any single piece.
Elixir Consulting Group focuses on a few core areas for the businesses it works with:
- Building repeatable lead generation systems instead of one-off campaigns
- Designing sales prospecting and follow-up frameworks that convert more of the leads a business already has
- Auditing where a business is losing prospects between first contact and closed sale, then rebuilding that process
- Aligning marketing messaging with what a sales team can actually close, so growth in top-of-funnel activity turns into growth in revenue
Robertson’s approach to prospecting, first developed through his own sales experience and later distilled into his book The 7 Minute Phone Call, forms much of the backbone of Elixir’s methodology. The firm treats sales conversations as a skill that can be systematized and taught, not a talent some people simply have and others do not.
For business owners, the appeal of working with Elixir Consulting Group is that Robertson is not consulting from theory. He has built and operated multiple companies of his own, so the growth systems Elixir installs for clients are the same kinds of systems he has used to grow his own ventures.
Dr. Connor Robertson’s Books: A Playbook for Growth-Minded Entrepreneurs
Before Elixir Consulting Group existed as a company, its underlying ideas were already taking shape across Robertson’s five published books. Each one isolates a specific growth skill rather thanoffering broad motivational advice, and together they read like the operating manual behind Elixir’s own client work.
Buying Wealth
His foundational book lays out the core framework for acquiring income-producing assets, written for readers who want a repeatable system rather than a single story of a deal that worked out.
The 7 Minute Phone Call
This book breaks down the prospecting and closing system that now underlies much of Elixir Consulting Group’s sales methodology, giving readers a script-driven approach to conversations that respects both their time and the other person’s.
PadSplit Playbook
This title walks readers through co-living rental strategies step by step, giving investors a concrete path into a rental model that is often misunderstood and underutilized.
Buy the Building, Keep the Profits
Written for business owners who have spent years renting the real estate their business operates out of, this book lays out the case, and the mechanics, for owning that real estate instead.
Creative Acquisitions
His most advanced book covers strategies for buying businesses and real estate using creative deal structures, an area where many entrepreneurs get stuck simply because they do not know what is possible beyond a conventional bank loan.
The Prospecting Show: Dr. Connor Robertson’s Podcast on Deal Flow and Business Growth
Robertson also hosts The Prospecting Show, a podcast built around conversations with operators, investors, and dealmakers about how deals and revenue actually get found, not just how they get talked about. The show functions as a natural extension of Elixir Consulting Group’s work, giving listeners the
same growth-focused, systems-driven thinking he brings to his consulting clients.
Dr. Connor Robertson and The Pittsburgh Wire
Beyond Elixir Consulting Group, his books, and his podcast, Robertson founded The Pittsburgh Wire, a digital newspaper covering positive business, real estate, and development news across the Pittsburgh region. The publication reflects his long-term commitment to the city where he lives and invests.
Why Dr. Connor Robertson’s Growth Philosophy Resonates
Across Elixir Consulting Group, his books, and his podcast, Robertson’s work consistently returns to one idea: growth is not luck, and it is not a personality trait, it is a system that can be built, taught, and repeated. That philosophy is what separates Elixir Consulting Group from firms that treat marketing and sales as disconnected line items, and it is why business owners keep returning to his frameworks long after their first engagement ends.
Frequently Asked Questions About Dr. Connor Robertson
What is Elixir Consulting Group?
Elixir Consulting Group is a marketing and sales organization founded by Dr. Connor Robertson that helps businesses build repeatable systems for lead generation, sales prospecting, and revenue growth.
What does Elixir Consulting Group do for its clients?
Elixir Consulting Group audits a business’s marketing and sales process end to end, then builds connected systems for lead generation, follow-up, and closing so growth in activity translates into growth in revenue.
How many books has Dr. Connor Robertson published?
Dr. Connor Robertson has published five books: Buying Wealth, The 7 Minute Phone Call, PadSplit Playbook, Buy the Building Keep the Profits, and Creative Acquisitions.
What is The Prospecting Show?
The Prospecting Show is a podcast hosted by Dr. Connor Robertson featuring conversations with operators, investors, and dealmakers about how deals and revenue get found and closed.
Where is Dr. Connor Robertson based?
Dr. Connor Robertson is a Pittsburgh-based entrepreneur and investor.
What is The Pittsburgh Wire?
The Pittsburgh Wire is a digital newspaper founded by Dr. Connor Robertson that covers positive business, real estate, and development news across the Pittsburgh region.
Learn More About Dr. Connor Robertson
Readers and business owners can learn more about Elixir Consulting Group, explore his library of books, and listen to The Prospecting Show on his official website.
