Salesforce (NYSE: CRM) director now holds 14,572 shares
Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4
Rhea-AI Filing Summary
Salesforce, Inc. (CRM) director Kirk David Blair reported the exercise and conversion of 441 Restricted Stock Units into 441 shares of common stock on August 22, 2026. The RSUs convert to common stock on a one-for-one basis and vest in four equal 25% installments on February 22, May 22, August 22, and November 22, 2026. Following this transaction, Blair directly holds 14,572 shares of Salesforce common stock.
Positive
- None.
Negative
- None.
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InsiderKirk David Blair
RoleDirector
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Exercise | Restricted Stock Units
F1, F2 |
441 | $0.00 | $0.00 |
| Exercise | Common Stock | 441 | $0.00 | $0.00 |
Holdings After Transaction:
Restricted Stock Units — 441 shares (Direct);
Common Stock — 14,572 shares (Direct)
Footnotes (2)
- F1. Restricted Stock Units convert to shares of common stock on a one-for-one basis.
- F2. These restricted stock units vest as to 25% of the original grant on each of February 22, 2026, May 22, 2026, August 22, 2026, and November 22, 2026.
Restricted Stock Units exercised441 sharesRSUs converted to common stock on August 22, 2026
Common Stock acquired441 sharesShares received from RSU conversion on August 22, 2026
Shares held after transaction14,572 sharesDirect ownership by Kirk David Blair following the Form 4 transactions
Conversion or exercise price$0.00 per unitRestricted Stock Units convert to common stock on a one-for-one basis
RSU vesting schedule25% on each of Feb 22, May 22, Aug 22, Nov 22, 2026Four equal vesting installments of the original RSU grant
Exercise or conversion count1 transaction; 441 sharesSummary of derivative exercise activity in this Form 4
Restricted Stock Unitsfinancial
“Restricted Stock Units convert to shares of common stock on a one-for-one”
Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.
derivative securityfinancial
“transaction code description “Exercise or conversion of derivative security””
A derivative security is a financial contract whose value comes from the price or performance of something else, such as a stock, bond, commodity, or market index. For investors it acts like an insurance policy or a wager: it can be used to protect against losses, lock in prices, or amplify gains and losses, so it can change a portfolio’s risk and potential return without owning the underlying asset directly.
vestfinancial
“These restricted stock units vest as to 25% of the original grant”
A vest is the process by which an employee earns the right to receive certain benefits or ownership interests, such as stock or retirement funds, over time. It’s similar to earning a reward gradually, ensuring that the benefit becomes fully yours only after a set period or meeting specific conditions. This makes it important for investors because it determines when they can actually claim or use those benefits.
What insider transaction did Salesforce (CRM) director Kirk David Blair report?
Kirk David Blair reported exercising 441 Restricted Stock Units that converted into 441 shares of Salesforce common stock on August 22, 2026, through an exercise or conversion of a derivative security at a stated price of $0.00 per share.
What are the vesting terms of Kirk David Blair’s Restricted Stock Units in Salesforce (CRM)?
The Restricted Stock Units vest as to 25% of the original grant on each of February 22, 2026, May 22, 2026, August 22, 2026, and November 22, 2026, with each vested portion converting into an equal number of Salesforce common shares.
What does the Form 4 show about derivative security activity for Salesforce (CRM)?
The Form 4 shows one derivative transaction: an exercise or conversion of 441 Restricted Stock Units into 441 common shares of Salesforce at a stated conversion or exercise price of $0.00 per unit on August 22, 2026.
Was the Salesforce (CRM) Form 4 transaction under a Rule 10b5-1 trading plan?
The filing’s Rule 10b5-1 checkbox is not checked (aff_10b5_one is false), and the footnotes do not mention a trading plan, so the transactions are not identified as being made pursuant to a Rule 10b5-1 plan.
AI-generated analysis. How Rhea-AI works. Not financial advice.
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Available on EDGAR 08/24/2026 – 07:58 PM
Accepted by SEC EDGAR 08/24/2026 – 07:57 PM
Learn about SEC filing dates
SEC Form 4
| FORM 4 | UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934 |
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| Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b). |
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| Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10. |
1. Name and Address of Reporting Person*
(Street)
(Country) |
2. Issuer Name and Ticker or Trading Symbol Salesforce, Inc. [ CRM ] |
5. Relationship of Reporting Person(s) to Issuer (Check all applicable)
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| 2a. Foreign Trading Symbol |
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| 3. Date of Earliest Transaction (Month/Day/Year) 08/22/2026 |
6. Individual or Joint/Group Filing (Check Applicable Line)
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| 4. If Amendment, Date of Original Filed (Month/Day/Year) |
| Table I – Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned | |||||||
|---|---|---|---|---|---|---|---|
| 1. Title of Security (Instr. 3) |
2. Transaction Date (Month/Day/Year) |
2A. Deemed Execution Date, if any (Month/Day/Year) |
3. Transaction Code (Instr. 8) |
4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) |
5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) |
6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) |
7. Nature of Indirect Beneficial Ownership (Instr. 4) |
| Code | V | Amount | (A) or (D) | Price | |||
| Common Stock | 08/22/2026 | M | 441 | A | $0 | 14,572 | D |
| Table II – Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities) |
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|---|---|---|---|---|---|---|---|---|---|---|---|
| 1. Title of Derivative Security (Instr. 3) |
2. Conversion or Exercise Price of Derivative Security | 3. Transaction Date (Month/Day/Year) |
3A. Deemed Execution Date, if any (Month/Day/Year) |
4. Transaction Code (Instr. 8) |
5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) |
6. Date Exercisable and Expiration Date (Month/Day/Year) |
7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) |
8. Price of Derivative Security (Instr. 5) |
9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) |
10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) |
11. Nature of Indirect Beneficial Ownership (Instr. 4) |
| Code | V | (A) | (D) | Date Exercisable | Expiration Date | Title | Amount or Number of Shares | ||||
| Restricted Stock Units | $0(1) | 08/22/2026 | M | 441 | 02/22/2026(2) | 11/22/2026 | Common Stock | 441 | $0 | 441 | D |
| Explanation of Responses: |
| 1. Restricted Stock Units convert to shares of common stock on a one-for-one basis. |
| 2. These restricted stock units vest as to 25% of the original grant on each of February 22, 2026, May 22, 2026, August 22, 2026, and November 22, 2026. |
| /s/ Sarah Dale, Attorney-in-Fact for David B. Kirk | 08/24/2026 |
| ** Signature of Reporting Person | Date |
| Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly. | |
| * If the form is filed by more than one reporting person, see Instruction (b)(v). |
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| ** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a). |
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| Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure. |
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| Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number. | |
| * Form 4: SEC 1474 (03-26) |
