Bank of Nova Scotia acquired a new stake in Salesforce Inc. (NYSE:CRM – Free Report) in the 2nd quarter, according to its most recent disclosure with the Securities and Exchange Commission. The firm acquired 374,785 shares of the CRM provider’s stock, valued at approximately $58,714,000.
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Other institutional investors also recently bought and sold shares of the company. Hudson Portfolio Management LLC purchased a new stake in Salesforce during the 2nd quarter valued at about $255,000. Elevation Point Wealth Partners LLC purchased a new position in shares of Salesforce in the second quarter worth about $4,594,000. Alta Advisers Ltd acquired a new stake in shares of Salesforce during the second quarter worth about $575,000. Daiichi Life Insurance Co. Ltd. acquired a new stake in shares of Salesforce during the second quarter worth about $5,133,000. Finally, Foyston Gordon & Payne Inc purchased a new stake in Salesforce in the second quarter valued at approximately $10,470,000. 80.43% of the stock is currently owned by institutional investors and hedge funds.
Key Headlines Impacting Salesforce
Here are the key news stories impacting Salesforce this week:
- Positive Sentiment:Favorable earnings setup: Oppenheimer and other analysts see potential upside from Salesforce’s upcoming results, while market expectations point to a possible post-earnings move toward the stock’s highest level since January. Salesforce Faces Favorable Second-Quarter Setup With Upside PotentialHow Much Salesforce Stock Is Expected to Move After Earnings
- Positive Sentiment:Analyst support: Guggenheim reaffirmed a Buy rating with a $228 price target, while Cantor Fitzgerald maintained an Overweight rating and set a $250 target. The calls reflect confidence that Salesforce can capture demand for next-generation AI-powered, “agentic” enterprise workflows. Cantor Fitzgerald Salesforce Analyst Comment
- Positive Sentiment:Growth and capital returns: Zacks characterizes Salesforce as a strong growth stock, while a report highlights a record $27 billion quarterly share repurchase program. Buybacks could support earnings per share and signal that management views the shares as undervalued. Why Salesforce Is a Strong Growth StockSalesforce Record Stock Buybacks
- Neutral Sentiment:Results are the next catalyst: Analysts are focused on revenue, EPS, and operating metrics for the quarter ended July 2026. Salesforce previously reported $11.13 billion of quarterly revenue, up 13.3% year over year, and EPS of $3.88, above consensus. Salesforce Q2 Earnings Estimates
- Neutral Sentiment:AI platform positioning: Coverage comparing Salesforce with ServiceNow suggests investors are rotating toward enterprise application software as AI investment broadens beyond hardware. Salesforce’s Headless 360 strategy and the Agiloft integration on AgentExchange offer additional evidence of ecosystem expansion. Salesforce Versus ServiceNow
- Negative Sentiment:Risks remain: The buybacks were funded partly with $25 billion of new debt, increasing leverage and interest obligations. Separate commentary questions whether Salesforce could become a value trap if growth slows or AI monetization disappoints. Salesforce Value Trap Analysis
Salesforce Stock Up 1.8%
Salesforce stock opened at $209.20 on Friday. The company has a debt-to-equity ratio of 1.15, a current ratio of 0.79 and a quick ratio of 0.79. The stock has a market capitalization of $171.33 billion, a PE ratio of 24.21, a price-to-earnings-growth ratio of 1.13 and a beta of 1.16. The business has a 50 day simple moving average of $174.33 and a 200-day simple moving average of $181.56. Salesforce Inc. has a 12 month low of $146.32 and a 12 month high of $269.11.
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