‹ Back to IndustriesHospitality
Accor selects IDeaS Optix as a referenced BI tool for its hotels
Accor has added IDeaS’ Optix business intelligence tool to the referenced reporting options for its hotels. IDeaS is already Accor’s revenue management system of record. The open test is whether Accor hotels adopt Optix at anything like the nearly 40% rate IDeaS reports among its independent, small-group and regional chain clients.
This story was produced throughMarketScale. See how Hospitality teams put it to work withExecutive Thought Leadership.
<img src="https://www.marketscale.com/_next/image?url=https%3A%2F%2Fres.cloudinary.com%2Fmarketscalecms%2Fimage%2Fupload%2Ff_auto%2Cq_auto%2Fv1%2Fpayload%2Fmedia%2Fnews-cover-accor-selects-ideas-optix-as-a-referenced-bi-tool-for-its-hotels%3F_a%3DBAMAABiw0&w=1600&q=75″ alt=”Accor selects IDeaS Optix as a referenced BI tool for its hotels” loading=”lazy”>
Nearly 40% of IDeaS’ independent, small-group and regional-chain clients run Optix. The number to watch is how close Accor hotels get to that share.
Turn your Hospitality expertise into content.
Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.
- IDeaS Expands Strategic Relationship With Accor Through Selection of Optix Business Intelligence ↗
- Accor Selects IDeaS Optix as Referenced BI Solution Across … ↗· Hospitality Technology
- HB Exclusive: IDeaS sees growing adoption of commercial strategy … ↗· Hotel Business
- IDeaS Expands Strategic Relationship with Accor Through Selection of … ↗· Hospitality Net
Every story in MarketScale Hospitality starts with a company putting its general managers, operations leads, and brand teams on the record. Buyers are already reading this topic. The only question is whose experts they find.
Owners and operators buy from people who understand the property, and your teams prove it in their own words.
Book DemoSee how it works15 minutes, straight to a calendar.
MarketScale NewsroomEditorial Team, MarketScale
The MarketScale Newsroom reports on the companies, technologies, and trends shaping 16 B2B industries. It turns primary sources and expert commentary into clear, useful coverage for the people doing the work.