KT said on the 16th it launched RaiDIO Biz, an AI-based in-store music service, as a KT mobile value-added service in partnership with Applause, an artificial intelligence (AI) spatial music platform operator.
RaiDIO Biz is a small-business service that provides music, announcements, and customer management functions needed to run a store. It helps small-business owners in various sectors—such as cafes, restaurants, hair salons, hospitals, and cram schools—easily run music that matches their store’s vibe without separate music expertise. AI recommends music optimized for the store by considering business type, time of day, season, and weather. With the automatic selection feature by time slot, the music mood can be changed automatically to match customer visit patterns in the morning, at lunchtime, and in the evening. Even at the same store, the customer base differs between the morning commute hours and the evening, so varying the music by time slot can enhance the customer experience.
RaiDIO Biz offers features not only for music service but also for store promotion and regular customer management for small-business owners. If store information is registered on the RaiDIO Biz platform, it is exposed to users of the RaiDIO music app, which can be expected to draw new customers and produce promotional effects. A guestbook feature can be provided by placing a QR sticker, which is offered upon service sign-up, in the store so visiting customers can easily leave a record.
The monthly fee for RaiDIO Biz is 9,900 won. The charge is billed together with KT mobile service fees.
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