Browsing: Watermarks

AI safety has a friendly-fire problem. The technology that proves where AI text came from is weakening the technology that checks whether it is true. Watermarking, or embedding a hidden signature in generated text so that its origin can be proven later, is used to increase transparency on AI applications (Europe’s EU AI Act Article…

A new European Union regulation meant to make AI content identifiable might have surveillance-like consequences for marketers.

Google is letting Gemini and Flow users turn off the visible watermark on AI-generated images, video, and music. The invisible SynthID watermark and C2PA metadata stay embedded either way.

You might soon be able to know for sure if something came from a human being or from Claude. Anthropic said this week that text and files generated by its family of AI models will be watermarked to let consumers know. The change will allow the company to comply with EU regulations governing the transparency…