Browsing: tobacco

The rise of social media has made tobacco marketing increasingly sophisticated and difficult to detect. Images of tobacco products are embedded in short videos, entertainment content, and influencer posts, directly impacting the perceptions and behaviors of children and teenagers. This situation highlights the urgent need to tighten control over tobacco promotion online.

Ministers should seize the opportunity to close loopholes in tobacco and vape regulation and resist attempts to weaken proposed reforms, the Royal College of Physicians (RCP) has said in its response to a major government consultation.