Browsing: thriving

Small businesses employ 43.5 Percent of the U.S. workforce, while also generating local tax revenue, attracting tourists and supporting communities through charitable giving. Multiple 2026 surveys show the share of Americans who say they shop mostly at small businesses has tripled to 27% since 2021, while the share favoring large businesses fell from 47% to…

AI adoption, growing demand for measurable returns, and the continued shift toward digital, connected TV and retail media are reshaping the Advertising and Marketing industry. Advanced audience targeting, data-driven measurement and performance-based advertising are increasing demand for actionable insights and demonstrable campaign ROI, positioning Nexxen International NEXN and NIQ Global Intelligence NIQ to benefit from these trends.…