Browsing: tests

Cheryl Sew Hoy says her company deals with poop. The Austin, Texas-based serial entrepreneur launched Tiny Health in 2020 to help folks monitor microorganisms in their digestive systems, which are critical for overall wellness.

The same demand and brand equity driving global growth for K-beauty brands is creating commercial opportunities for counterfeiters, helping fuel a parallel market that is already worth billions. Fake products and unauthorized distributors are increasingly blurring the line between legitimate K-beauty and the black market built around it.