Browsing: survey

The CFO Imperative Related topicsCFO agenda Finance Assurance Consulting Workforce CFOs should align technology and talent, and strengthen leadership to close the gap between ambition and value creation. In brief CFOs are expected to deliver enterprise value, yet many are not consistently taking own…

Published June 24 Judging by how quickly the industry has become laser-focused on “outcomes,” you’d think CFOs have installed a watchdog in every brand’s marketing department, closely watching over the CMO’s shoulder. But during this week’s Cannes Lions International Festival of Creativi…