Built on Meta’s official APIs, Roster enables brands to find and evaluate Instagram creators who fit their brand, and get permission to run their ambassadors’ best-performing UGC posts as Meta partnership ads on Instagram and Facebook.
“Don’t Hold Back All-Stars” features seven athletes in content designed around their respective sport while highlighting how the snack brand fits into their routines.
The super-regional lender is adding bankers to serve business clients in Florida and Georgia, where it already has wealth and middle-market bankers, an executive said.