Browsing: reputation

Customer trust depends partly on whether people believe the information they find about a business is genuine, relevant, and representative of real customer experiences. Reputation management software can help businesses protect that trust by organizing customer feedback, identifying recurring concerns, coordinating responses, and turning reputation signals into opportunities for improvement.

Google updated their spam policy to reflect changes to their Site Reputation abuse policy. The biggest change is that manual actions for site reputation abuse are phased out and replaced with a different system for sites in the European Economic Area (EEA).  The new guidance removes examples of site reputation abuse and replaces them with…

Google announced it will not enforce manual actions under the site reputation abuse policy in the European Economic Area (EEA) due to a mandate set by the European Commission, effective August 30, 2026. Google said searchers in the EEA will not benefit from Google’s spam prevention for sites labeled for site reputation abuse.

RGE is pushing a simple idea that will reshape B2B communications strategy: reputation is increasingly formed in AI answers, not on corporate pages. The company shared the thinking through remarks from Fernando Sarael, head of newsroom, on how enterprise stakeholders now research suppliers, partners, and investments.