Browsing: Positioning

Getting a company to appear on Google when a potential customer searches for its services has become one of the biggest challenges for businesses. In an increasingly competitive market, simply having a website no longer guarantees visits or commercial opportunities.

As AI automates more customer service interactions, BPOs like TaskUs are figuring out where people will remain in the loop.

Berlin, German, Sept. 05, 2026 (GLOBE NEWSWIRE) — Winseed, an AI marketing infrastructure company, made its IFA debut this week with the launch of ONE QUESTION AT IFA, an editorial and industry intelligence initiative examining how generative AI is changing the way consumers discover, compare and choose brands. As part of the launch, Winseed interviewed…

A social-first campaign offering a tongue-in-cheek jab at the Unilever brand’s past promotes the limited-time return of three legacy fragrances.