Browsing: Matters

 Ask a Nigerian business where its next customer will come from and the answer may no longer be tied to geography. It could be someone who discovered the business on Instagram, a customer in another state or a buyer paying from abroad. For businesses, digital commerce has expanded the ways they can reach customers and…

Ask a Nigerian business where its next customer will come from and the answer may no longer be tied to geography. It could be someone who discovered the business on Instagram, a customer in another state or a buyer paying from abroad. For businesses, digital commerce has expanded the ways they can reach customers and…

AI is changing how fast organizations can move. Ideas that used to take months to build now take days, sometimes hours. That sounds like good news, and it is. But it creates a new problem. When execution is fast, teams can move in many directions at once. Marketing can ship a new campaign, product can…

Last Monday, I spent my lunch hour sitting in the lobby of a Mercedes-Benz service center. Certainly, there are more glamorous places to spend my afternoon, but I don’t really mind bringing my car in for its annual tune-up, largely because I like my service advisor, Connor. As a customer, I’ve always appreciated his organized,…

where being data-driven has become a badge of credibility. Organizations proudly talk about the dashboards, AI strategies, predictive models, and automation they have invested and reaped benefits from. As the internet would inform you, nearly every Fortune 1000 company is increasing its investment in data and AI to stay agile and competitive. And yet, despite…