Amazon accounts for 40% of U.S. e-commerce revenue. While the online retail giant’s dominance has continued to grow for more than two decades, the way Amazon operates its marketplace has changed significantly.
Amazon’s average traffic per active seller climbed 25% in the past year to 3,544 monthly visits, accelerating sharply from the 31% rise the metric posted across the prior four years combined.
Joint customers can build governed, AI-ready workflows directly on Snowflake data—reducing unnecessary data movement while accelerating trusted decisions and operations
