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Brands, agencies and platforms with a finger on the pulse took to Advertising Week to break down the group’s habits with AI, creators and co-viewing.
How UMass Dartmouth’s Center for Innovation and Entrepreneurship helped OceanServer Technologies grow from a startup into a regional technology employer
Jordan Opp | University Communication and Marketing Jordan Opp | University Communication and Marketing Jon Gayer, Assistant Director, Alcohol and Drug Education in Campus Recreation, stands on R Street where the annual Homecoming Parade will march through. Gayer leads organizing the parade, which will include the largest number of participants in its history.
Vega has introduced Vega II, its biggest platform release since emerging from stealth. The update brings frontier AI trained for security operations into the SOC, gives teams a lasting record of what they have learned, and removes the legacy SIEM and data pipeline barriers that have kept vital information out of reach.
For many retailers, going viral can feel like success in itself. A glowing review, trending content or influencer endorsement can drive a surge of interest overnight. But the businesses seeing the greatest return from social media are not necessarily those generating the most views. They’re the ones turning that attention into repeat customers.
For AI founders, the biggest competitive threat may no longer be another startup. It may be the platform you’re building on. Every major release from OpenAI, Anthropic, or Google raises the same question: What happens if the feature you’ve spent the last year building suddenly becomes part of the platform?
The SDSU alumnus and Wall Street veteran’s transformational planned gift will create permanent support for men’s basketball while also expanding his investment in students and faculty across the university.