Browsing: Kroger

Kroger, Vidmob, and MMA Global today announced the findings of a new industry study demonstrating that predictive creative scoring can accurately forecast e-commerce purchase conversion before media is activated, giving marketers a repeatable framework for connecting creative decisions to business outcomes. 

The grocer, in partnership with Vidmob and MMA Global, was able to forecast e-commerce conversion of ad creative with 81% accuracy.

Kroger used the GroceryShop 2026 conference to showcase how it is leveraging artificial intelligence across its business, building on decades of customer insights, operational data and retail expertise

The grocers have a combined market share of more than 64% in the Columbus, Ohio, area, according to data from analysis firm RetailStat.

Kroger’s Q2 earnings focus on cost control, digital profitability, and margin improvements rather than headline sales. Wall Street anticipates $34.61 billion in revenue and an adjusted EPS of $1.06. While strong eCommerce growth and alternative profits provide support, escalating transportation and fuel costs present macro risks. Maintaining solid FY2026 guidance is critical. Technically, the stock…

The Kroger Co. hired a new executive to oversee its ecommerce operations, and the move will bring two decades of experience to an important role for the grocer.

What’s Next for Grocery: Kroger and Toshiba Talk AI, Computer Vision, & Smarter In-Store Experience | Kiosk Marketplace

Kroger names Nate Faust as chief e-commerce officer, EVP | Retail Customer Experience

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