Browsing: commerce

Shopify SHOP and Meta Platforms META are aggressively integrating AI across their platforms to accelerate top-line growth. META is leveraging AI to strengthen connections between users and advertisers, while Shopify is using the technology to link merchants more effectively with consumers. Meta’s AI investments are improving ad targeting, user engagement and content recommendations, whereas Shopify’s…

Alibaba’s BABA digital commerce strategy is evolving into a more integrated, AI-enabled retail ecosystem that could support growth in fiscal 2027. Rather than relying solely on gross merchandise volume expansion, Alibaba is enhancing merchant productivity, consumer engagement and platform monetization across Taobao, Tmall and its instant commerce offerings. The company has also revamped its merchant…

The International Finance Corporation’s US$25 million equity investment in Jumia Technologies AG is more than a financing deal for an e-commerce company. It represents a bet on digital commerce infrastructure as a tool for connecting African small businesses with larger markets, while strengthening logistics, distribution and employment networks around online trade.

Shopify’s SHOP AI-driven commerce opportunity is strengthening the company’s growth prospects as artificial intelligence reshapes how consumers discover and purchase products. During the second quarter of 2026, AI-driven traffic and orders to Shopify stores each tripled year over year, while new buyer orders through AI channels grew at nearly twice the rate of other channels,…