Browsing: Cava

Andrew Rebhun, who also has experience as chief marketer at El Pollo Loco, will lead all aspects of marketing at the fast-casual chain.

Cava’s emphasis on its in-restaurant experience and revamped loyalty program helped it drive solid results despite the industrywide impact of a cyclosporiasis outbreak.

The Mediterranean chain has made bets on social content, loyalty and experiences to make the most of a marketing budget that’s just over 1% of revenue.