Browsing: budgets

Holiday shoppers, facing economic challenges, likely won’t spend less this season. What they will change, however, is how they spend.

CANADIAN accounting firms are moving toward a consequential new stage of automation. Canadian Accountant’s September 2 article on AI Digital Employees describes systems that can take responsibility for defined elements of accounting work rather than simply answer prompts. That shift can produce major productivity gains, but it changes the governance question. Firms now need to decide…

Artificial intelligence has emerged as the leading driver of new cybersecurity investment even as overall security budgets remain nearly flat, according to the 2026 Security Budget Benchmark Report from IANS and Artico Search.

A record-breaking investment of more than $21 million in fire apparatus replacements and repairs is included in the 2026 proposed Columbus capital budget, a move city leaders say is meant to help the Columbus Division of Fire catch up after concerns about the condition of its fleet drew public backlash this year.

However, organizations shouldn’t deploy AI to the detriment of the human agents, Gartner says. The two need to work in tandem.

More significantly, brands are starting festive creator campaigns earlier and deploying creators across discovery, consideration and conversion rather than treating influencer marketing only as a festive awareness tool.

Electronic Arts’ launch of EA Advertising has sparked plenty of discussion about the future of in-game advertising. But in the Asia-Pacific region, where gaming is mainstream, the conversation has already moved from whether brands should invest to how brands can tap into one of the world’s largest digital audiences.