Browsing: arent

When a customer leaves, most companies reach for a loyalty program. That’s like installing a prettier front door while the plumbing floods the basement.

Security teams used to have some breathing room after a vulnerability was disclosed. It was never enough, but there was at least a window between the publication of a CVE and the first exploits in the wild. That window has now moved into negative territory.

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As ChatGPT Ads expand, more PPC teams are going to face a familiar question: Should we move some of our paid search budget there?

One in five of TikTok Shop’s hundred largest U.S. sellers also ranks among the top 10,000 sellers on Amazon.com. One in twenty-five of Amazon’s hundred largest ranks among the top 10,000 on TikTok Shop. A brand that succeeds on TikTok is five times more likely to also succeed on Amazon than the other way around.…

Repercussions range from customers switching brands to giving up on the purchase altogether, a Contentsquare survey found.

Most ChatGPT users also visit Google. Similarweb put the share of ChatGPT users who also show up in Google’s audience at 95% in September 2025, and the rate stayed at 95% through May 2026, even as visits to generative AI platforms grew by 70% year-over-year. Similarweb reads that as AI being added to search rather…

Attracting entrepreneurs to New Zealand sounds like a good idea. The country needs innovation, economic growth, greater productivity and more jobs.

Google’s John Mueller responded to a question about the timing of updates. Many SEOs have noticed that ranking volatility will generally precede the announcement of an update. Mueller offered clarity on what’s happening behind the scenes.

Despite saving hours weekly, most IT professionals report unchanged or increased workloads, according to a SolarWinds survey.