Browsing: Apples

The first five minutes of John Ternus’ first keynote as Apple CEO weren’t a product unveiling or a recap of Apple’s history. Instead, they were a redefinition of the iPhone as an “intelligent personal hub.”

NEW DELHI: Apple may have folded a new phone, but it also managed to unfold a fresh round of brand banter online.

Apple will kick off a new era on Wednesday when CEO John Ternus takes the stage for the first time for the company’s annual iPhone launch event. 

John Ternus steps onto the Apple keynote stage 8 days into the CEO role to unveil a $2,400 foldable iPhone Ultra with razor-thin supply.

When the internet was new and Wi-Fi was not common in retail stores, Apple turned its brick-and-mortar locations into car showroom-like experiences designed to let people try technology products before buying them.

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